Victoria’s Secret Is Doing Another Collaboration, And This Time It Is With Mary Katranzou

One year ago, Victoria’s Secret announced its first high-fashion collaboration when they partnered with Olivier Rousteing and company on a 22-piece collection. The VSxBALMAIN collection, which consisted of bras, underwear, lingerie, T-shirts, and bags, was so successful, they have just announced a follow-up collaboration. This time around, the lingerie giant will be collaborating with the “Queen of Prints,” London-based designer, Mary Katrantzou.


“Everything that Victoria’s Secret creates is about a woman feeling confident and empowered —and also having fun with what she is wearing,” Katrantzou said in a press release. “This collaboration is going to be bold, fun, and playful.” Customers of the lingerie brand will get to see the collaboration for the first time during the annual and highly anticipated Victoria’s Secret Fashion Show in November. Similar to the pieces Rousteing designed, Katrantzou’s new designs will be available at select stores and online following the event.


As of now, therefore, there are no details to disclose on the upcoming collaboration, but it has been reported that Katrantzou has been doing all she can to get everything just right. This meant working with the Victoria’s Secret angels, the show’s longtime creative director, Sophia Neophitou, and executive producer, Monica Mitro. Moreover, when speaking of the new collection, Katrantzou said, “It’s designed to empower women to have fun with their undergarments and feel free to explore pattern and color as a second skin.”


“The pieces can be worn as undergarments or as actual clothing so all the fabrications have dual purpose,” she explains. “I wanted to stay true to our brand heritage so pattern and color are integral to the collection but we always kept the Victoria’s Secret girl central to the design process. There’s a nod to silhouettes that we’ve developed in past collections but there are also new silhouettes that we designed with VS in mind.”