These New Gucci Sneakers That Look Dirtier Than Your Oldest Pair Are Selling For $900

You heard it here first. Gucci, one of the most prestigious and expensive brands out there is selling dirty shoes. To make matters worse, these shoes didn’t just fall in a pile of mud and there was no mishap in the coloring department. In fact, they have been made to look like this – on purpose!

While most of us tend to buy an average-priced pair of sneakers and dirty them up (accidentally), no longer do we have to do the hard work. Gucci has done it for us! Going for the broken-in look, these sneakers look as though they are a couple of years old and have seen some bad days. They seem as though they have witnessed a storm, or been on a hike, or even took part in a Tough Mudder contest, you would never have thought they were brand new.

Still representing the brands famous red and green colors, the men’s Screener Leather Sneakers appear as though they were, some time ago, white. Coming in at an astonishing price, it would be cheaper to buy 10 standard pairs and get 10 dry-cleaning bills too. The luxury designer brand is selling these sporty sneakers at a crazy $870!

The description of the sneakers follow the lines of, “Influenced by classic trainers from the ’70s, the Screener sneakers—named for the defensive sports move feature the Web Stripe on the side and vintage Gucci logo, treated for an allover distressed effect.” But the most interesting, and slightly hilarious, part of the sneaker is the cleaning instructions, which go as follows, “Clean when the shoe is dry, using only neutral or same-color products to avoid staining.”

So if you do happen to purchase these almost $900 sneakers, be sure not to screw up the perfect “vintage” look that they already hold. If this is a new trend which other brands are going to catch on to, then put on an old pair of sneakers and start running in the dirty fields – you will be on the trend before everyone! If we haven’t made your day so far, then check out these…

There is even a crystal version!