The fashion world is a beacon of style, hope, and inspiration for many across the globe, and there’s no doubt about the fact that a huge amount of money can be made by designers, retailers, fashion shows, and more. However, in recent years, many people have started to question the environmental cost of the fast-fashion world. Some big designers have now put forward plans to change the industry forever, and the main focus has been on how they can make the fashion world more eco-friendly.
Time to Pause
Talk about the fashion world and the natural world have been ongoing for many years, but it seems as though the ongoing coronavirus pandemic has really given those within this industry to stop and think about what they can do to make a difference. With fashion shows canceled, they have been able to take time to pause and realize how their industry can negatively affect the planet we live on – and what measures can be taken to reduce this impact. Now, designers, creative directors, buyers, and CEOs have come together to write an open letter outlining their plans.
Making Some Big Changes
Within this open letter, these big names have vowed to focus more on creating only the clothes and the trends that people need at that time of year. They will “put the autumn/winter season back in winter (August/January) and spring/summer season back in summer (February/July.)” They believe that this will create a more natural flow of deliveries, rather than overstocking retailers and showrooms with excess items. As if that wasn’t enough, these fashion experts have also started talking about taking their work digital. They want to “review and adapt fashion shows” in order to discourage unnecessary travel and waste less fabric.
While it may take a while for the whole fashion world to get on board, this open letter is venturing into the right direction.