The world of fashion is a cruel mistress. One day a trend is in, and without warning, the next day it’s out. Fashion is ruthless, quick moving, and doesn’t give a darn about who she hurts along the way. ‘90s babies were extremely upset when tie-dye was forced out of their lives after the initial boom all those years ago, but it seems as though they can whip out their Tamagotchis and watch the Powerpuff Girls all over again, because catwalks are bringing back tie-dye with a bang!
Tie-Dye And Flower Power
Tie-dye can be traced back to the 1970s when Flower Power was in full force. Hippies were avoiding mainstream brands and making their own clothing, and it just so happened that they could use some water, a few colored dyes, and some elastic bands to do just that. Everyone was wearing tie-dye clothing, and this seemed to continue into the 1990s. This was a time where everyone wanted to stand out and be different. Yet, as the world and the celebrities in it became more sophisticated, we had to wave goodbye to the multicolored clothes-verse…
The Power Of The Celebrity
After the influx of tie-dye in the ‘90s, trends have come and gone. We have seen everything from athleisure to latex walk the catwalks, and celebrities have then adopted these looks. After all, celebs have a huge impact on what people across the world wear. This has definitely been the case in the first few months of 2019 because it’s these celebs that have given us the chance to wear tie-dye once again, and bring back the trend we miss more than anything else.
The Evolution Of Tie-Dye
In recent months, the likes of Beyonce, Justin Bieber, and Dree Hemingway decided to ditch the previous fashion trends and try something new. They took it back to some of the best retro years to wear tie-dye tees, shirts, and even dresses. This went down a storm with their fans, and soon big fashion houses found their opportunity. They started rolling out evolved tie-dye looks that still offered the nostalgia, while also offering more style.
If you were at your prime during the ‘90s, there’s a high chance that you used to wear tie-dye all the time. If this was the case, you’ll be happy to know that tie-dye is back with a bang.